Website owners create websites when they want to promote their products or services. In order to ensure that this venture is a success, it is necessary for people to visit the website and go through the content. When people visit the website, it is called website traffic. Naturally, it becomes important to increase this traffic so that it is ensured that your message is being viewed by readers across the globe.

The best way to ensure guaranteed website traffic is to make the website interesting and interactive enough to tempt users to log on every day. However, if you are unable to do so, the good news is that there are ways and means to increase website traffic. This includes paid and free of cost techniques.

Methods that are free of cost include writing articles and submitting them to online magazines. It goes without saying that these articles should be well-written and attention grabbing. However, it is recommended that website owners include a URL to their websites in the beginning and end of the body of the article. This way, if the reader is impressed by the article, he will definitely click on the link and be directed to your website. Apart from that, website owners can also take part in interesting discussions on message boards and leave their links after every post or comment. This will definitely ensure guaranteed website traffic if you are prudent enough to follow the rules of the message board.

Paid methods include Pay Per Click and "Buying Ad Space".
One can also include a list of keywords and phrases into the website in such a way that the search engine is obliged to give your website a higher ranking. 1% of the entire content should consist of the keyword. For example- if the article consists of 500 words, the keyword should be featured 5 times. Guaranteed website traffic will be directed towards your website if you stick to this limit and do not go overboard. Some website owners tend to overuse the keyword and include it in each sentence. This is called keyword stuffing and is featured under Black Hat Search Engine Optimization Techniques. It is illegal and one must always refrain from taking part in such practices.

If you are able to analyze the website traffic, it will be easier for you to understand the popularity of certain pages on your website. This way, you can enhance certain features which will then result in guaranteed website traffic.

In terms of keywords, if you include it into your URL or domain, chances are that search engines will pick up your website and give it higher preference over others.
Website traffic is guaranteed if you know which methods to follow and which techniques to stay away from. While Black Hat SEO may seem tempting, legal action will be taken against you and your website will be shut down. Therefore, it is always advisable to rely on tried and tested methods. This will ensure guaranteed website traffic in the short and the long run.